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Category Archives: Intellectual Property

Which Goods/Services Should I Include in My Federal Trademark Application?

By Janet Moreira |

A federal trademark registration provides valuable protection in the United States. However, the United States Patent and Trademark Office (USPTO) only extends trademark protection to the trademark identified in your federal trademark application for those goods/services set forth in your trademark application.  Therefore, correctly identifying your goods/services in the correct class is a critical… Read More »

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The Supplemental Register, Descriptive Marks, & Brand Registry

By Janet Moreira |

Business people and their advertising agencies usually desire a trademark that directly tells something about their product or service.  They want a trademark that does double duty: to both identify source and to tell something about the product.  From a marketing point of view, a descriptive trademark is probably the most attractive since it… Read More »

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Amazon Intellectual Property Accelerator

By Janet Moreira |

Check out this article about Amazon’s IP Accelerator program aimed to assist sellers with faster access to Brand Registry.

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Protecting Your Creative Capital®

At MAVEN® IP, we want to be considered your essential partner in creating and implementing an intellectual property strategy that optimizes your intellectual property’s value, efficiency, and protection.

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